Santoni - New Accessories

As some of you may know, recently Santoni launched some very nice accessories. Besides the belts that match the shoes, Santoni also some other leather accessories.

All products are made with the same passion and craftmanship as usual. The collection contains nice products to maintain your Santoni shoes but also nice accessories to make your life better. For travel there are lots of bags that will transport your Santoni shoes and clothes in style. Other products you might like are a iPhone case in different colors or a nice leather iPad case. Even some nice coats are available, an idea from Giuseppe Santoni himself.

All products and accessories are available online at shop.santonishoes.com

More pictures are available at our facebook page

Santoni's shoe care secrets

Santoni's seven secrets for keeping your shoes looking beautiful:


Every work of art is an expression of love, research and technique. Our shoes are authentic works of the shoemaker's art and like any valuable item should be treated with great care. By following just a few simple rules the technical and aesthetic qualities of your shoes can be conserved over time. Below there is valuable advice for the correct upkeep of your Santoni shoes:










After wearing, let your shoes air out. Help your shoes to keep their shape by using our shoe trees made exclusively of cedar wood. Clean your shoes without removing the shoe tree: this will assist you in cleaning them more thoroughly.

Treat the leather only with excellent quality leather care products. Creams with high wax content nourish the leather and slow down the ageing process. Never use water repellent products as they will damage the colour of the upper, as it has been aged by hand. Use the creams frequently and in small quantities, on just cleaned shoes.

The most appropriate creams are the ones that are closest to the colour of the upper, up to one tone lighter: never use a darker coloured cream. We recommend Santoni cream and polish. Your favorite Santoni store can advise you best.

The neutral polish should be used occasionally and for cleaning only: there is a risk of hardening the shoe leather, causing cracking. Use it on the sole and on consealed parts.

After carefully dusting the upper, appy the cream with a cloth and make sure to let it dry for a few minutes. You can then polish, using a brush with soft bristles (a horse hair brush is best), preferably with the shoe tree still inserted. We recommend testing the product on a consealed part of the shoe, such as the tongue.

For suede shoes or shoes with suede inserts, only rubber bristled brushes should be used: to remove any spots you can use fine (type 00) sandpaper, followed by the rubber bristled brush to push the nap back in the right direction. Warning: suede can lose colour when it comes into contact with liquids or solvents. Avoid immersing suede products or machine washing them. Clean any stains using a damp sponge, taking care not to spread the stain.

Never use self-polishers which are quick but quite damaging, nor iron bristles (which raise the nap excessively). Also it is best to never use direct heat to dry your shoes, as the leather can dry out and crack. Store your shoes out of direct sunlight. All leather parts of the shoe (sole and welts) should also be treated with creams, to ensure their greater durability. Use the original dust bags to transport the shoes when travelling. Avoid transporting polish during summer: the natural waxes become more fluid due to the heat and they may leak. A brush and a cotton cloth should suffice.


As these are products which have been aged by hand, there may be a slight difference in the colour tones between one shoe and the other; this is due to the fact that the leather does not always absorb the various steps of the ageing finish applied to the shoe in the same manner.


You can find al sorts of shoe care products in the Santoni Online Boutique


More picture are available on our facebook page




Source: www.santonishoes.com

Winter warm: Santoni Mountain Chic

This winter, Santoni makes sure that you will look stylish and your feet will be warm. With a collection of shoes that are all handcrafted and with names like Chamonix, Everest and St. Moritz, the name "Mountain Chic" really comes to mind.

Some models are inspired on old skiboots or mountain boots and with the anti-slip rubber soles and up to 600 stitches, the famous Santoni quality is recognizable immediately. The rubber sole not only gives you the grip that you need in the snow or on a hill, it also is a good isolation and gives you more warmth. The warmth is also created by the fur interior of some shoes. 

 Besides the "boots", also the classic shoes like the Oscar and George are fitted with a rubber sole with profile. A wonderful combination of a classic shoe with a sporty and casual look. If you want a really sporty shoe, than Santoni offers you the Santoni for AMG sneakers. This winter there even is a medium high sneaker with a fur interior and of course a rubber sole.

All shoes above are available in a variety of colors and materials. From brown to red and from calf to crocodile.


These shoes are available in the Santoni Online Boutique. For more information and pictures, please visit our facebook page or the Santoni website.

Santoni opened new store in Guangzhou

Santoni continues its expansion policy towards the Far East with a particular focus on the Chinese market. Immediately after the event for the opening of the Beijing boutique in May 2011, these days Santoni has opened the new boutique inside Taikoo Hui Mall in Guangzhou, one of the most important economical centres of the country. 

The new store celebrates the Chines culture through shapes, patterns and colours specially dedicated. There is also an area entirely dedicated to female around the world where, in addition to handcrafted footwear, there are accessoiries available.

The boutique confirms again the style, the elegance and the design that distinguish all Santoni  shops in the world. They are characterized by the exclusivity and refinement of materials blended with the modernity of the finishes and sittings.

Important elements to enhance the Santoni culture focused towards craftsmanshio, attention to details, passion, excellent matarials, passion and elegance.

Santoni Rose Collection Spring/Summer 2012

Last week in Milan, Santoni presented the new Rose women's collection for Spring Summer 2012. This new collection is a sophisticated reinterpretation of the 70's style, with a range of solid shapes, an innovative blend of materials and colours and unique details which identify the Santoni brand.

Santoni Showroom at Via Montenapoleone in Milan

The sophisticated beauty of the Santoni Rose collection incarnates a timeless elegance, designed for a woman who is free to express her own style and is boldly aware of her femininity, defiant of the rules.

Wedges and plateaus express stability. Maxi fringes take inspiration from male fashion on sandals on which the warm shades of leather are blended with green and orange.

For the next spring-summer season, the Rose Collection portrays an innate taste for sought-after materials, attention to detail and Santoni's typical hand craftmanship with a contemporary feel.

If you want to see more about this subject or other subjects, you can also visit our Facebook page at 

www.facebook.com/santonisociety

Fall Winter Collection 2011-2012 photos now online

Very recently, Santoni released their latest catalog. The catalog for the Fall-Winter 2011-2012 Collection really lookes perfect. Again some perfectly shot pictures of the greatest shoes in the world. These shoes and this collection is now online. Some of these shoes where shown during the Pitti Uomo 2011.

Check them out at www.santonishoes.com. You can even purchase some of them online in the recently opened online boutique at shop.santonishoes.com

You can also find more pictures on our Facebook page.

Santoni - Eco-friendly craftsmanship

Sustainability and eco-compatibility, these are the key elements that inspire the craftsmanship of Santoni from a long time and they are expressed in the manufacture process, in the new headquarters as well as in the paper used in all press releases and in communication materials.The hides, used for manufacture of the footwear, are naturally tanned using only water and tanning substances of vegetable origin derived from the bark of some plants; therefore untreated hides. So the raw hides become leather in the total respect of ecology.The materials used to construct the new headquarters – glass, steel and aluminium – are 90% recyclable.

Another Santoni “must” is to work as much as possible with the natural light. The building are completely transparent and they have a “double-skin” facade that allows the building to function as a green house during winter months and as a solar hearth during the summer months.

In order to complete the “green” project Santoni has created a large photovoltaic power system by capacity of 1.107.500 kWh per year (approximately 170% of energy needs Santoni) on car parks and on the covers of their own production units, in order to auto-generate electricity directly from sunlight.

These systems generate clean energy that is used by Santoni for creating shoes to "zero impact", contributing to the protection of Planet Earth.
Finally the luxuriant hanging gardens in the main hall and the conference rooms provide an unexpected breath of fresh air to the offices, making them more pleasant and liveable, while also purifying the air in a natural way.

More pictures available on our facebook page. Check it out and become a fan at www.facebook.com/santonisociety 

Santoni Society now also on Instagram

Do you have an iPhone? If you do, you probably know an App called Instagram. It’s a fast, beautiful and fun way to share your life with friends through a series of pictures.

Snap a photo with your iPhone, choose a filter to transform the look and feel, send to Facebook, Twitter or Flickr – it’s all as easy as pie. It’s photo sharing, reinvented.

Oh yeah, did we mention it’s free?

 
After Facebook, Twitter and Youtube, Santoni Society is also present on Instagram. We regularly post pictures of the beautiful things in life. Of course the most beautiful things are Santoni Shoes but let's be honest, some other things in life come close to that.


Things we like are for example a nice 1977 Italian Vespa R we spotted. People who love the best shoes in the world, probably will like the best toothpaste, cars, boats etc. Well we have posted and shared them with everybody to get you inspired.
If you have an iPhone, and you have Instagram, become a follower of Santoni Society. If you don't have Instagram, get it now for free on iTunes.com/apps/instagram. If you don't have an iPhone, don't worry, we also post our picture in our Instagram folder on Facebook, become a fan and you won't miss a thing.

Santoni - The Online Boutique

Very recently, Santoni opened its own online boutique. The new online boutique contains 5 different catagories: Man - Woman - Junior - AMG - Accessories. Besides the beautiful shoes for man, woman and children, you can also buy your AMG shoes online.

Visit the online boutique at: shop.santonishoes.com

Extra special is the accessories section. Here you can buy all the right products for the maintenance of your own Santoni shoes. This section also contains some non-shoe related products like iPad cases and silk scarves. Products made with the same style, quality and craftmanship as Santoni's shoes.

So when you don't have the time to go shopping in a Santoni store, go shopping online.
Become a fan of Santoni Society on facebook and we'll keep you up to date!

Santoni - New website introduction

Many of you have probably already visited the Santoni Shoes website. When the website opens, a new animation is shown. This is one of 4 short movies that were shown on the Santoni stand during the most recent edition of the Pitti Immagine Uomo in Firenze. 
Given the enormous success of this work Santonidecided to show it on their website.

Abstract construction of four videos released by as many panels above an area where skilled artisans live operating the hand-coloring of footwear products. The videos were acts to emphasize the valuable role of color in the production process manual.

A few days ago, we told you about the the video "Divine" made by Palonero. The people from Palonero are also responsible for this beautiful video. 

For more informatie, check out our Facebook page or www.palonero.com

Santoni - Divine

Palonero made a trailer, Santoni - Divine , to music videos and commercials mounted photographs of the collection of Men's / Women's Shoes Santoni PE 2011. Presented at the 2011 fashion week. We think it looks great!

Palonero is also responsible for the new introduction on the Santoni website. Go to www.santonishoes.com tot check it out. 
If you would like to know more about Palonero, go to www.palonero.com 

Santoni at PITTI IMMAGINE UOMO 80°

As usual, Santoni is also this year present at the Pitti Immagine expo in Firenze, Italy. The Pitti Immagine is an expo that takes place in the beautiful city of Firenze from the 14th until the 17th of June.

The place to set your eyes on the newest Santoni shoes.

The Pitti Immagine Uomo is the world’s most important platform for men’s clothing and accessory collections and for launching new projects in men’s fashion. At this edition there are:

- 995 brands/collections of which 347 are from abroad

- 825 exhibitors in total 

- 59.000 square meters

- 32.000 visitors in total

- 19,200 buyers attended the previous summer edition

Santoni presents at the Pitti Immagine Uomo the new 2012 Spring-Summer collection PUR_E by Santoni CLUB. The company, located in Corridonia, will develop a three years worldwide project that, within the lines of Santoni DNA, can re-interpret the outdoor shoe making it elegantly informal.

The inside of the Santoni stand.

Five new sneaker and free time shoes concepts differing from other sneakers in the market as they are made with the Santoni famous know how about shoes but in a more sporty version. 

To prove it, at the next Pitti exhibition there will be a new CLUB space added to the traditional Santoni stand, giving shape to this new challenge. A box made of natural washed wood, from managed forests, envelopes the sunlight and channels it on the new collection.


For more information about the Pitti Immagine Uomo,
check out the website at: www.pittimmagine.com or
check out our facebook page at www.facebook.com/santonisociety

Santoni Shabby Chic

For the winter of 2009/2010 Santoni presented a new label: Shabby Chic. After adding the Club for men, Santoni came with this new label. Hand made shoes for men in an appealing, elegant style. 

The shoes from this label are more casual than the normal collection, but still very elegant and chic. Perfect shoes for your fancy day off or for that nonchalant look for that special party.

Giuseppe Santoni is the driving force behind the design of this amazing collection. 

The traditionally made leather shoes in deer, kangaroo, calf and lizard are a perfect match between classic and modern.

Shoes from the Shabby Chic Collection are recognizable by the special Shabby Clic logo. 

For more pictures, check out our Facebook page at www.facebook.com/santonisociety and as long as you are there, become a fan of us on Facebook and we will keep you up to date.

Santoni for AMG

Last week, Santoni and AMG launched their new website for the "Santoni for AMG" collection. For Santoni Society a great moment to shine a light on this important partnership.

The excellencies meet, developing projects that share values, passion, tradition, style, research and design. Mercedes-AMG, synonimous of avantgarde in car research, meets the excellence of Santoni handcraftsmanship. 

Unique products, designed exclusively for driving and competition. Creations where you can find all the values of Italian shoemaking tradition, combined with the stylistic research, the constant improvement of comfort, innovative materials and anatomical studies.

Masterpieces made to last, made entirely by hand and using the best materials. 

It all started in 2005 because of Giuseppe's passion for the beautiful and powerful cars that AMG creates. The result was a collection by Santoni, made especially for AMG. In the beginning of 2010, Santoni for AMG presented a new shoe: The Santoni for AMG SLS. A tribute to the new "Gullwing" SLS AMG.

Giuseppe Santoni drives a Mercedes CLS 63 AMG.

For more pictures of the Santoni for AMG collection, check our Facebook page at www.facebook.com/santonisociety

Santoni recently opened a few boutiques and stores

In April 2011, a few weeks after opening of new store in Beijing, Santoni came back to Italy and opened his boutique in Capri. The new boutique confirms the style of the furnishings of the Santoni stores, characterized by the solidity and refinement of materials and finishes opposed to the modernity of the sittings, each featuring IPad through which to explore the world Santoni.

A few weeks before opening a new store in Capri, Santoni opened his first boutique in China. In the heart of Beijing, the new boutique confirms the style of the furnishings of the Santoni stores, characterized by the solidity and refinement of materials and finishes opposed to the modernity of the sittings, each featuring i-PAD through which to explore the world Santoni. Beijing is the first important step in the expansion of Santoni East through a distribution policy focused on luxury department stores and prestigious shops. 

Santoni's expansion continues with the garrison of the main Italian and international squares. In Turin, a city of unparalleled elegance and tradition, the boutique on Via Giolitti and covers a total of 100 square meters with two large windows. The interior is designed to give expression to a company that masterfully combines tradition and modernity, craftsmanship and contemporary style, history and innovation. The materials, authentic and natural, are a reminder of the solidity, the minute details and the polished finish of the surfaces pointing to the obsessive search of the highest quality. This background accepts models from men classic's line, and Limited Edition, Club and the creations of the woman Rose Collection.

Santoni celebrated its new boutique in the heart of Rome, in Piazza di Spagna, and showed off his unique creations of the highest quality during the Grand Opening. On the black carpet set up for the occasion marched guests from the worlds of culture, journalism and entertainment, come to celebrate the new store of the famous Italian brand symbol of excellence and exclusivity around the world. The exhibition space is designed to portray the combined quintessential qualities of the company. The raw materials are authentic and natural; they serve as an aide memoire of solidity, of strength, the careful attention to detail, along with the ultra glossy finish of the surfaces, attesting to the obsessive search to achieve the highest quality. The solidity is contrasted by the contemporary, ethereal seating area located at the back where every chair has an IPad making it possible to communicate with the Santoni world. This is the frame which surrounds and encloses the Rose Collection Ladies Wear, along with different models from the Santoni Classic, Limited Edition, Shabby Chic and Club Collections of Menswear.

For more pictures of Santoni stores and boutiques, check out our Facebook page

Santoni - The Cycle (the website intro animation)

All object are made by hand

Many of you have probably already visited the Santoni Shoes website. When the website opens, a very arty animation is shown. "Santoni - The Cycle" is a short movie that was presented at the AMG Theater for "Behind The Brands, an art movie gallery for top brands with Felice Limosani. During the 63rd Cannes Film Festival in 2010.

The colorful parts of the scene

Santoni shoes are an example of a fine italian shoemaking tradition. Classic style is expertly crafted by the care of skilled hands, to give the feeling and beautiful custom-made effect. The people of Santoni always have the desire to create something unique. All brand values are mixed together in a visual and totally handmade experience.

Santoni - The Cycle is also an example of true craftsmanship by the people of Happycentro, a creative studio that began in 1998 in Verona, the city Every shot, every picture is different to the previous one. The creative people of the Happycentro studio made every object and part of this animation by hand. Also the movement of all the part had to been done by hand.

For more pictures, check out our Facebook page.  

Check out "Santoni - The Cycle" 

Check out "The Making of: Santoni - The Cycle"

Full Credits:

Concept & Creative Director: felicelimosani.com
Director: Federico Galvani @ happycentro.it
Illustration and Props Design: Andrea Manzati, Carlotta Perbellini, Andrea Donà
Animation: Federico Padovani, Federico Galvani, Andrea Manzati
Set Design: Federico Padovani, Giulio Grigollo, Roberto Solieri, Carlotta Perbellini, Andrea Donà
Director of photography: fedebarebone.com
Video Compositing: Massimiliano Mazzi @ darkside.it
Production: Felice Limosani Studio
Music: “Akro Bat” micahdahl.com

Become a Santoni Society fan on Facebook

The Santoni Society is also present on Facebook. Visit our Facebook page and become a fan. Please hit the "Like" button and you will be kept up to date on Facebook. On Facebook you will find more pictures, video and you an communicate with us and other members of the Santoni Society. Of course our Facebook page is also dedicated to Santoni Shoes.


Click here for Santoni Society on Facebook

Rose Collection Fall/Winter 2011-2012 preview

Last week Santoni presented a preview of the Rose Collection Fall/Winter 2011-2012

Santoni's upcoming fall/winter 2011-2012 women's collections, “Rose Collection” and “Classic”, express the brand's deep roots through a range of models designed for the international soul.

The collection showcases classic, contemporary and modern designs to redefine extraordinary beauty as a necessary pleasure. Boots, sneakers, ankle boots, platform shoes and ballerina flats for the super chic woman who loves rediscovering her beauty.



The color palette ranges from classic nuances, black, beige and brown to the brilliant cobalt blue, ruby, jade green, coppered red and navy tones.

Of Course we are all looking forward to more previews of other collection.

If you want to stay up to date, keep checking Santoni Society

Source: santonishoes.com